Poster design for the Summer Reading Club

I’m hard at work on the illustrations for the BC library system’s 2016 summer reading club. In previous posts, I chronicled the development and design of the characters that are going to populate the different material: the poster, the reading record, and so forth. The theme is “travel.”

Those characters have been approved, so now I’m working on the design of the poster. (The other material will come next; the poster is the most important piece.)

Here are some of my initial concepts:

src2016_poster01

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As you can see, I was toying with the idea of a vertical design and a steampunk frame. I liked the idea of the book transforming into a plane, and that seems to be the part everyone on the library team has been agreeing on.

They asked me to make the frame even more steampunk, but to try and avoid gears since gears played very heavily in their concept from last year. So it’s been quite a challenge to make something looked steampunk without the quintessential symbol of that genre. But I think I’ve got it now, as can be seen in this cobbled together version of the poster:

src2016_poster03

No gears! I decided to make the poster horizontal, to stretch out process of transformation from the portal passport into the plane. The library team asked for one additional stage of transformation between the book and the plane; initially, I wasn’t sure if that could be fit in, but I think it does work quite nicely.

In the corner of the poster, I’ve added some insets of different vehicles that the portal passport might transform into. I had originally sketched some images of our crew—the flying squirrel, travel bug, and polar bear—in different locales, but the library team wants to avoid any perceived stereotypes. So do I, I suppose. Though I did like my polar bear wearing his traditional peaked Asian hat. (For me this wasn’t meant to perpetuate a stereotype, but a homage to my own travels in Asia. I wear those hats all the time when I’m in Asia; they’re really good at keeping out the heat.)

In any case, we’re going to try and represent travel through these different vehicles being in different landscapes. Hence the submarine in water, the rocket in space, and the walker in the jungle:

src2016_submarinesketch

src2016_rocketsketch

src2016_walkersketch

Now I’m hard at work inking and colourizing the individual components. It’s all coming together, slowly but surely. Which is good—I have less than three weeks to complete!

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